COE Viewbook wins ADDY Award

Last year, the College of Education created its first “viewbook” – a publication designed to introduce the college to prospective students, faculty and a community at large. Last month, the effort was honored with a Silver ADDY Award by the Gainesville Advertising Federation. Held annually at the local and national levels, the ADDY Award contest is one of the toughest competitions in advertising and public relations.

The News and Publications office created the Viewbook to add a personal touch to the college’s efforts to recruit students and faculty and introduce COE to government and community leaders. Filled with evocative photos of people and places on campus, the 20-page booklet offers a quick overview of what COE does, why our work is important, and why students and professors choose UF. The Viewbook (which you can see here) is also designed and written to direct people to the COE website, where they will find more detailed information.

Copies of the viewbook were distributed to the various departments on campus when the publication was released in July 2006. Additional copies are available. If your department or project needs more copies of the publication, contact News and Publications Office at news@coe.ufl.edu.

Work is currently underway on individualized viewbooks for each of the five departments within COE. If you have an idea or comment about departmental viewbooks, please write to news@coe.ufl.edu. If your organization needs a “calling card” to use before those viewbooks are complete, one-page fact sheet about the college, and about several departments and organizations, are also available. Take a look at them here and contact the News and Publication Office if you need copies.